We collaborated with the team at minuteKEY, a self-service key duplication kiosk provider, to transform the iconic artwork of artist Phil Lewis into a curated collection of tangible, wearable pieces in an effort to promote their "Back to School" campaign. Each piece of custom merchandise was hand-selected to appeal to the brand's audience, and will be handed out as giveaways and gifts for their brand ambassadors across college campuses.

The beautiful artwork is rich in color, and illustrates a forest scene to align with the company's commitment to sustaining our environment and limiting waste. According to the brand, "By not packaging our keys individually, using digital receipts instead of printed ones and fixing kiosks matters remotely, we are able to significantly reduce our impact on the environment." To further their efforts to defend our forests, minuteKEY has partnered with the National Forest Foundation and is planting a tree for every two of their National Forest Foundations keys purchased. Over 75,000 trees have been planted since the program started in August 2016.

Scroll down to see how we brought Lewis's artwork to life by incorporating it into a collection of quality apparel and unique merchandise produced for minuteKEY.

1. Pocket T-Shirt

2. Baseball Cap

3. Sun Shield

4. Blanket

5. Water Bottle

6. PopSocket

7. Lanyard 

Here at Anthem Branding, we are passionate about curating authentic collections of merchandise and apparel to help our clients build emotional connections with their audiences. Click below to contact us to explore how we can create something unique for your brand.